The challenge
Rallyline connects amateur athletes with scouts. The brand needed edge — highlight-film energy on a startup budget.
What we produced
A 60-second kinetic explainer built like a stadium hype reel: split-second cuts, court-pounding sound design, and UI moments choreographed to the beat.
The results
The film drove 40,000 app installs in launch month and was shared organically by 200+ college coaches.
“Our users made it their hype video. Athletes train to it now.”
DJ Coleman, Founder, Rallyline
